- DEEP CLEANSE FACE WASH: Specifically designed for normal to dry skin, the Protect & Care Deep Cleaning Face Wash thoroughly cleanses your skin and beard, leaving it healthy-looking and refreshed for the rest of the day.
- PORE-CLEARING & IMPURITY-REMOVING: this AMERICAN TOUCH face wash unblocks pores and eliminates excess oil and impurities without leaving the skin feeling dry. The gel formulation is particularly fresh and pleasant to apply.
- ALOE VERA & PRO-VITAMIN B3 FORMULA: This face cleanser is enriched with Aloe Vera and Pro-Vitamin B3, a potent formula that not only deeply cleanses but replenishes the skin while protecting its natural barrier.
- YOUR AMERICAN TOUCH SKINCARE ROUTINE: After gently wetting your face with lukewarm water, massage a small amount of gel into the skin before rinsing off. Finish your routine by applying the american touch & Care Moisturiser to hydrate your skin.
- UK’S N°1 MALE SKINCARE BRAND*: UK’s top skincare choice, AMERICAN TOUCH is a global authority in men’s face care. Providing tailored solutions to answer the specific needs of active men, we deliver expert grooming for ultimate skin confidence.


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